GEO · Generative Engine Optimization

    Get Recommended Inside the AI Answer, Not Just on Page One

    A growing share of your customers aren't scrolling Google anymore — they're asking ChatGPT, Claude, Perplexity, or Gemini who to call. GEO is how you make sure it's you.

    Why This Matters Right Now

    Most Local Businesses Are Already Invisible to AI

    87%

    of independent HVAC & plumbing contractors have zero AI citation share

    5W Public Relations, HVAC & Plumbing AI Visibility Index 2026

    45%

    of consumers now use AI tools for local business recommendations — up from 6% a year earlier

    BrightLocal, Local Consumer Review Survey 2026

    86%

    of AI citations pull from a business’s own site and profiles, not third-party directories

    Yext Research, 2025

    What GEO Actually Is

    Generative Engine Optimization, Explained

    GEO is not the same as SEO
    Traditional SEO wins you a ranking on a results page a human scrolls through. GEO gets your business named inside the answer an AI tool gives before the person ever sees a list of links at all.
    GEO is broader than AEO
    Answer Engine Optimization (AEO) is the narrower, Google-specific piece — featured snippets and AI Overviews. GEO covers being cited across every generative engine: ChatGPT, Claude, Perplexity, and Gemini, not just Google.
    Franchises are already winning this
    The same research that found 87% of independent contractors have zero AI citation share also found 3 national franchise networks — under 5% of contractors — already hold roughly 19% of AI citations in the category.

    What's Included

    How We Get You Cited

    Structured data and schema built for AI comprehension, not just search crawlers
    Content written to be directly quotable by AI answer engines
    Google Business Profile and directory data aligned so AI tools have one consistent source of truth
    Monitoring of what ChatGPT, Claude, Perplexity, and Google AI Overviews actually say about your business
    Competitor citation tracking — who AI is recommending in your market right now
    Ongoing optimization as AI models and citation patterns change

    Find Out If AI Even Knows You Exist

    We'll run your business through ChatGPT, Claude, Perplexity, and Google AI Overviews and show you exactly where you stand — free, no pressure.